Best Badass Digital Marketing Freelancers in 2023

It’s hard to imagine 2023
without digital marketing. It has come a long way from search engine
optimization and social media marketing. 

Today, digital marketing is considered
an essential medium for businesses to market their products or services.

That being said, digital marketing professionals play a vital role in shaping
the future of marketing. Unlike traditional marketing that was focused on
selling products or services, digital marketing focuses on attracting potential
customers and converting them into customers. 

It plays an important role in
content creation and search engine optimization.

There are numerous benefits of digital marketing careers such as job security,
high earning potential, work-life balance, etc. 

However, the career path of a
digital marketer is not easy. If you’re planning to embark on a career path in
digital marketing in 2023, you must have all your doubts cleared. We’re here to
do just that for you. 

In this blog, we’ll talk about the career path of digital
marketer in general and briefly touch upon the pros and cons of freelancing as
well as some tips that will help you succeed in your career goals.

How
much does a freelance digital marketer make?

According to a report from
freelance digital marketing agency, Talent.com, one of the best Badass digital
marketing freelancers in 2023 can earn anywhere between CA$39,000 and CA$87,750
per year. This is a decent income for someone working full-time in this field.



However, it is important to note that earnings vary widely depending on the
type of client, the skillset required by the job, and the ability to hustle for
work. Most digital marketing freelancers these days charge hourly rates based
on their skills and experience, the kind of job, the monetary value it will
generate for their client, and how much their client is willing to pay.

Why
becoming a freelance digital marketer?

Do you like to work on your own schedule and make your own
rules? Being a freelance digital marketer lets you do that! You can learn lots
of cool things and help people with their online businesses

- Attracting clients as a
digital marketer has many advantages, such as the ability to set your own work
pace and hourly rate, as well as choose the projects that interests you the
most

- However, there are also disadvantages of becoming a freelance digital
marketer, such as not having a fixed salary and lack of company benefits such
as health insurance and 401K

- Being a digital marketer also entails a lot of sales and marketing work,
which can be time consuming

- Not to mention the fact that freelance digital marketers may feel isolated
and unmotivated due to the lack of co-workers.

- This is why it's important for them to find a balance between the two sides
of digital marketing.

2.
Is a career in freelance digital marketing right for you?

Yes, a career in digital
marketing is a great option for you if you have the necessary skills and
experience. Becoming a freelance digital marketer requires a diverse set of
skills such as copywriting, social media management, and SEO. You must have
excellent writing skills to craft persuasive content that converts leads into
customers. You must also be comfortable handling social media platforms to
drive awareness and conversions on social media.



You must be familiar with analytics to monitor campaign performance and adjust
your strategy accordingly. You must also know how search engine optimization
works to optimize content for search engines and ensure high rankings. As a
digital marketer, you must have an understanding of marketing automation to
track marketing campaigns efficiently and identify potential optimizations.
Finally, you should have experience with website analytics to understand where
potential growth areas lie. Work as a freelance digital marketer offers
personal gains as well as the ability to brand yourself as an expert in the
digital marketing space. You can choose the projects you work on and dictate
the rate at which you work. The flexible nature of freelance digital marketing
also allows you to pursue projects that interest you without worrying about
being tied down by one employer or project. It is definitely a promising career
option!

1.
Flexible schedule

Freelance digital marketing
offers a flexible and rewarding opportunity for professionals who want to work
from home or freelance. As a freelancer, you can set your own hours and
schedule, allowing you to balance your work with other responsibilities. You
can also make the most of your time and skills by specializing in a niche area
or field.



The amount of money you can earn as a freelancer depends on a number of
factors, including the number of billable hours you work per week and the rate
charged for your services. If you are working freelance digital marketing, be
sure to base your compensation on your outputs and results rather than the
number of hours worked. This will ensure that you are getting paid accurately
for your work.

2.
Variety & choice

Freelance digital marketing
jobs provide a unique opportunity to work on various projects and choose which
ones to take on. There are plenty of freelance digital marketing platforms that
can help find freelance jobs. Some of the popular options include LinkedIn
Jobs, ClearVoice Marketplace, and Media Bistro. With freelancing, freelancers
can set their own conditions and consulting terms when working with clients.
This allows them to tailor their services to fit each project's needs. To
succeed in freelance digital marketing jobs, freelancers must have a strong
portfolio of work and a well-organized digital marketing strategy. They also
need to put in the necessary time and effort to deliver high-quality work.



It is important for freelancers to have a great profile description, social
media profiles, and professional photo when applying for freelance digital
marketing jobs. These personal touches can help potential clients better
understand the freelancer's skills and potential for success. Additionally,
freelancers can use tools such as Bonsaito to help with payment logistics when
working with clients. Overall, freelance digital marketing jobs offer great
flexibility and variety in what you can do and how you can do it.

3.
Location independence

Freelance digital marketing
offers location independence and the ability to work remotely. By combining
freelance digital marketing with a digital nomad lifestyle, people can combine
their work with travel. Working remotely also eliminates the need for commuting
to and from work. As freelance digital marketers have the freedom to work from
anywhere with a reliable internet connection, they can choose where they best
fit in the work-from-anywhere ecosystem. In addition, many digital marketing
tools are available online, making it possible to do remote work from anywhere
with a reliable internet connection. Overall, freelance digital marketing
provides an interesting employment option for those who want location
independence and flexibility in their working arrangements.

4.
Lower costs of earning money

Freelance digital marketing
can provide a lower cost of earning money than traditional employed roles. With
freelance digital marketing, there are no benefits packages and no guarantee of
steady work. However, there are tax-deductible business expenses associated
with freelance digital marketing, which can offset the higher cost of earning.
As a result, freelance digital marketing can be an affordable way to earn
money. In addition to this, freelance digital marketers vary significantly in
their incomes based on the value of their services and the types of clients
they work with. The average hourly rate for freelance digital marketers ranges
from $51-$200 per hour, and they can make an average monthly salary of $10,000
per month, minus business expenses. Overall, freelance digital marketing is a
flexible way to earn money and potentially save on costs compared to other
employed roles.

5.
Unlimited income potential

Freelance digital marketing
is an exciting and lucrative career option for individuals who are willing to
work hard and show dedication. digital marketing freelancers can make up to
$118 a month on average, with some individuals bringing in six-figure incomes
per year. According to data from Talent.com, digital marketing contractors in
Canada can earn anywhere from CA$39,000 to CA$87,750 per year.



However, freelance digital marketing is a niche job with limited employment
opportunities in certain industries. For instance, finance and well-funded
startups tend to pay higher salaries and contractor fees than other sectors.
Additionally, digital marketing freelancers must have a thorough understanding
of social media marketing strategy and optimization as well as market research
skills. If you are passionate about growing your business online, then
freelance digital marketing may be the right career for you!

How To Get Started Freelancing for Digital Marketing

Build
a portfolio

Creating a website and online
digital marketing portfolio is essential for freelancers who want to show their
expertise in the field. You can showcase your digital media skills on your
site, social media profiles, and other digital platforms. You can also use
statistics from your website or social media profiles to demonstrate your
marketing ability and knowledge. This can help potential clients or employers
see how you excel in the digital marketing space.



Another way to prove your digital marketing skills is by working for free or
barter services. By gaining experience in the field, you will be able to market
other people's businesses and gain valuable skills that can be applied to
future projects. Overall, building a digital marketing portfolio is crucial for
freelancers who want to show their expertise in the field

Find
a network

Freelance digital marketing
is a professional service or function within the sphere of online marketing. It
involves working with multiple clients to design, implement, and analyze
digital marketing strategies.



freelance digital marketers need a website and online portfolio to showcase
their expertise. They usually have experience working in digital marketing
roles at agencies or other in-house capacities. As such, they are able to
provide clients with comprehensive digital marketing services. freelance
digital marketing professionals need to sign up to professional networks to
help find new clients and maintain a good reputation in the digital marketing
community. Overall, freelance digital marketing is a growing field that can
provide freelancers with a variety of exciting opportunities and career
advancement opportunities.

Promote
your business

Freelancing digital marketing
services can be a powerful way to promote your business. The digital marketing
services offered by freelancers cover a wide range of areas, such as paid
advertising, video marketing, influencer marketing, search engine optimization
(SEO) optimization, and social media management. These services allow you to
effectively promote your business without spending large amounts of money on
traditional in-house marketing campaigns.



When engaging with your target audience through freelance digital marketing
services, it is vital to create meaningful content that appeals to them. You
can do this by creating blog posts or social media posts about your business
niche or writing content for email campaigns. Creating content that is
interesting and informative will help you build trust and credibility with your
potential clients and lead to more sales.

Beside content creation, digital marketing services also include market
research and consulting services that help you develop effective strategies for
promoting your business. Consulting with clients and conducting market research
can help you tailor your promotion strategy to match the needs of your
audience. Overall, digital marketing services offer a cost-effective way to
promote your business without investing large amounts of capital in traditional
marketing campaigns.

Make
it legal

Freelance digital marketing
is a growing career option that allows individuals to be their own boss and set
their own hours while producing valuable work. There are numerous resources
available to hire freelancers, such as marketplaces and social media platforms.
However, finding the right freelancer can sometimes be challenging. For best
results, search for freelancers who have expertise in digital marketing and
target those with the skills you need for your project or business.



Another key strategy is to create detailed requirements for potential
freelancers so that you can be sure you are getting exactly what you want and
expect from your freelancer. To make freelance digital marketing legal,
regulatory bodies must create policies to protect both parties and ensure a
fair business relationship.

Cons
of freelance digital marketing

- No fixed salary

- You don't get paid a salary, so there's no guarantee of income. You'll be
responsible for all of the expenses related to your freelance job, including
your freelance marketing agency fees, your internet and phone bills, and any
other expenses that come up. This can lead to financial uncertainty and make it
difficult to plan ahead. - No company benefits

- As a freelance marketer, you won't be able to take advantage of company
benefits such as healthcare coverage or a 401(k) plan. Instead, you'll be
responsible for covering all of your own expenses. This can lead to less
savings and cause financial hardship. - Overwhelming to be a one-man show

- Being a freelance marketer requires constant attention to clients' needs and
deadlines. It is not easy to balance client work with personal life and still
remain happy and motivated. - Time consuming sales part

- A freelance marketer often spends a large portion of their time on marketing
tasks like writing content for social media posts, writing blog posts, creating
content for email marketing campaigns, etc. To earn revenue from these
activities, the marketing skills must be top notch. This is an area where
experience comes in handy as it helps refine the marketing strategy for
clients’ best interests. Also, marketing skills are not limited to digital
media but can include writing ads or press releases as well as selling services
directly to clients through email marketing or social media ads.- Lack of
co-workers and motivation

A digital marketer can find themselves working alone which can lead to a sense
of loneliness. In order to stay motivated and productive, it is important for
digital marketers to surround themselves with other people who share their
interests in marketing and create communities around common

1.
Constant hustle

It can be challenging for
freelancers to maintain a full pipeline of potential clients and projects. As
freelancers, we must constantly hustle to stay productive and generate new
business. Working as a freelancer can be more time-intensive than employed
positions. Freelancers must market their services and close client deals. You
must be prepared to wear many hats as a digital marketing freelancer, including
social media marketing, website optimization, email marketing, content
creation, copywriting, and analytics. It can be rewarding work but it also
requires focus and dedication. Acadium offers a matching service that can help
digital marketing freelancers find new clients.

Feast
or famine

Digital marketing freelancers
are at risk of feast and famine situations. During feast phases, clients often
demand more services from digital marketing freelancers than during slow
phases. This can lead to higher freelance costs and lead to budgeting problems
for digital marketing freelancers.



To avoid budgeting issues, digital marketing freelancers must plan ahead and
save money from busy periods. In addition, digital marketing freelancers must
be prepared for potential slowdowns when project demand is low. Moreover,
freelance digital marketing may require a flexible work schedule that allows
for short-term freelance projects that may not fit within a standard 9 to 5
work day. Overall, digital marketing freelancing requires an understanding of
how the feast or famine situation can affect freelance budgets and timelines.

No
benefits

Freelance digital marketing
can be a great way to supplement your income while gaining experience in a
field you're passionate about. However, there are some risks and disadvantages
associated with freelance digital marketing jobs. First of all, freelance
digital marketing jobs do not guarantee job security or a stable income.



Furthermore, if demand for freelance digital marketing services decreases,
freelancers may have to take on jobs that are below their normal rate in order
to stay in business. Additionally, finding the right freelance digital
marketing professional to fit the needs of a specific job can be challenging.



Working with a freelancer requires two-way compatibility in order for the
relationship to be successful.

Pressure
to earn more

Flexibility is a major factor
in freelance work, allowing digital marketing freelancers to set their own
hourly rates. However, the ability to make a high income depends on the number
of billable hours worked per month and the average rate of pay for digital
marketing freelancers in a particular industry. For example, freelance digital
marketers in finance and other high-paying industries tend to earn higher
salaries compared to those in niche markets such as internet publishing and
social media management. Additionally, digital marketing professionals who work
for large organizations may have more opportunities to work on projects of
multiple types (for example, marketing campaigns and content creation) than
those working freelance or part-time.

Loneliness
and isolation

Freelance digital marketing
can be a challenging and isolating career option. However, it can also offer
incredible flexibility and opportunity. When freelance digital marketing jobs
involve working from home or remote locations, there can be a lack of social
interaction with other employees in the office. This can lead to feelings of
isolation, which are detrimental to your mental health and productivity.



If you're looking for ways to combat this, you may want to consider taking part
in professional networking groups or social media platforms where you can
connect with other digital marketing professionals. This can help build
community and support within your niche and allow you to reach your goals and
achieve success in your freelance digital marketing career.

Tips
to help you succeed in your freelance digital marketing career

As a freelance digital
marketer, you can make a difference to your clients and earn money by creating
digital marketing campaigns for them. You must be knowledgeable about digital
marketing tools and understand the basics of it. Start promoting your business
through cold pitching and working for free. This will help you gain experience
and exposure to potential clients. Also, research the target industry and
demonstrate how your skills can help them. As a digital marketer, you must
understand the roles and duties of a freelance marketer. Utilify stats from
your website or social media profiles to showcase your portfolio. By doing these
simple things, you can easily engage in digital marketing and become successful
as a freelance marketer.

Treat
it like a business

In order to succeed in your
freelance digital marketing career, there are a few things you can do to help
yourself out. First and foremost, establish a separate bank account for
freelance payments. This way, you can track all of your freelance income
separately from your personal finances. Also, set competitive rates and pay
yourself well for your services. You should strive for consistent payment
irrespective of the client’s motivation levels and ensure clients view you as a
reliable solution to their marketing needs. By operating like a business, you
ensure that clients will continue to engage with you over the long term and benefit
from your work. Moreover, use online payment solutions to collect payments from
clients quickly and easily.

Keep
learning

It's vital to stay up to date
in the freelance digital marketing world. Whether it's by taking online
classes, reading digital marketing blogs, or doing an official degree program
or certificate, it can help improve your skills and knowledge. Additionally,
continuing education through conferences and workshops can help you stay up to
date with the latest digital marketing trends and techniques. However, when
hiring a digital marketing freelancer, it's important to look beyond
qualifications and recommendations to find out if this person is the right
match for your needs. Understanding how to become a digital marketing freelancer
is key to starting a successful career in this field.

Set
boundaries

It’s vital to establish a
clear understanding of what services you provide and what you don’t. For
example, if you are a digital marketing freelancer, you may not be able to
create content or design websites for your clients. Instead, they must hire a
dedicated team of experts to complete those tasks. It is critical to set goals
for yourself and the expected outcome for each client. Take time to build your
portfolio to showcase your skills and demonstrate your value as a digital
marketing freelancer. Finally, prioritize client needs and create a schedule
that works for you. By setting boundaries and sticking to a plan, you can
ensure that you achieve success as a digital marketing freelance freelance

Blog Title: 5 Tips To Help You Succeed In Your Digital Marketing Career

Raise
your rates regularly

It's important to value your
work and show it through your rates. Raising your rate regularly can help you
prove the value of your services and increase your income. For example, the
most widely used hourly rate of digital marketing freelancers in the United
States is between $51-$200 per hour. So, it's best to aim at raising your rates
every six months or with each new client. Consider your full-time income and
factor in the hours you work when determining how much to charge for each
project. Overall, it takes time and effort to build a successful freelance
digital marketing career, but with proper planning and patience, success is
possible.

Take
breaks frequently

Digital marketing freelancers
must take breaks to remain productive and increase their chances of success.
Taking regular breaks from work can help digital marketing freelancers reflect
on the current situation and plan for the future. Regular breaks allow them to
interact with other people and recharge, which can be beneficial for freelance
digital marketing. Taking regular breaks can help digital marketing freelancers
stay focused and engaged in their work. By taking regular breaks, digital
marketing freelancers can ensure they stay productive and meet deadlines.

Top
11 Digital Marketing Podcasts to Follow in 2023

A digital marketing podcast
is a convenient way to stay up-to-date on digital marketing strategies. With
the increasing popularity of podcasts, it has become easier for marketers to
learn about digital marketing. Moreover, digital marketing job titles and
content strategy courses can vary in 2023. In this case, freelance skills such
as content creation, Black Friday social media campaigns, and knowledge of
PeoplePerHour will be desirable in 2023.



Becoming a content strategist involves understanding the latest trends and
strategies in digital marketing. This would help you to create content that is
effective and relevant to your audience.

Get
started with FIverr in 2023

In 2023, the demand for
badass digital marketing freelancers will only increase. With over 900,000
professionals in its network, FIverr is the perfect platform for finding badass
digital marketing freelancers with a wide range of skills and experience. By
posting a job listing on FIverr, you can reach a large pool of talented digital
marketing freelancers who are eager to work on exciting projects. Plus, with a
wide range of payment options available, it's easy to pay your freelance
marketer on time and in full. Overall, using FIverr is a great way to find and
hire badass digital marketing professionals.

5
Best Fiverr Gigs for Digital marketing in 2023.

Conclusion

Digital marketing freelancers
enjoy a wide range of career options and are in high demand. digital marketing
freelancers can work remotely, offer their services on a freelance basis and
set their own pricing structure. digital marketing freelancers can use social
media platforms to market their business and build brand awareness. digital
marketing freelancer websites, email marketing campaigns, newsletters, blog
content creation, search engine optimization (SEO), social media management,
content creation and video marketing are some of the things digital marketing
freelancers do to market themselves. digital marketing freelancer podcasts can
help digital marketing freelancers learn new techniques and strategies for
improving their businesses. They also give freelancers an opportunity to share
best practices with other digital marketers as well as providing them with
industry insights. Follow our top 11 digital marketing podcasts to help you
thrive in freelancing digital marketer world of 2023!